Successful customer service strategies are dependent on good market
research. Smart retailers research their
markets and the products or services their customers intend to purchase, before
they purchase stock. High performing manufacturing organisations enter into
relationships with their direct customers, and with their customer's customers
- the consumers or end-users—by researching both the direct customers and the
end-users’ interests, prior to design, manufacture and sale of products.
This module covers:
- Customer service strategies
- Complaints
- Setting targets and monitoring sales
- Policies and procedures
- Set goals and negotiate supply
- Resources/ supplies